A dark pattern refers to deliberate design choices, typically in apps and websites, that try to steer your behavior in a certain direction. A common instance is having to click a bunch of buttons to try to close an account, only to find you actually have to call someone. Needing to deselect a huge list of options and adding extra items to your shopping cart are also common. Don’t feel pressured by tricks. Take the time to think about your options, and only act when you’re ready.